Marketing · Writer
The Writer researches what your shoppers ask before they buy, then writes SEO articles in your brand voice that link to your own products. You edit, then publish.
4 credits for 8 ideas, 2 credits per article. 10 free credits to start.
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MAALI researches what your customers search for and what already ranks, then suggests 8 topics for your store.
Each idea comes with its search phrase, who it's for, and an outline. Click Write it.
About 1,000 words in your brand voice, with an SEO title, meta description and URL. Change anything.
Copy the HTML into your Shopify blog in a minute. One-click publishing is coming next.
Research
MAALI searches the web for the questions shoppers ask in your niche and what currently ranks, then picks topics a store like yours can realistically win.
Writing
Each article links to your real products and collections, and comes with an SEO title, meta description and URL handle ready for Shopify.
Linen gets better with age, if you treat it right. Here's how we look after the pieces in our Summer Linen collection…
A gentle 30°C cycle keeps the fibres soft. Our Marlow Linen Shirt is pre-washed, so it won't shrink…
Your voice
The Writer reads your brand voice document first. Edit it once, and every article follows your rules.
Tone: warm, unhurried, practical. Like a friend who knows fabric.
Written from your brand voice document, so it sounds like your store. No “in today's fast-paced world”.
Facts come from your Store Brain and your product pages. No invented statistics, reviews or promises.
Every link goes to a real collection or product on your store, so readers can buy.
One clear search phrase, a matching SEO title and meta description, and a clean URL handle.
Specific questions your customers ask, not head terms big brands own.
Ideas skip topics your blog already covers and articles MAALI already wrote.
A batch of 8 article ideas uses 4 credits and each article 2 credits. There are no daily limits. New accounts get 10 free credits, enough for a batch of ideas and a few articles.
They're written in your brand voice from your Store Brain, avoid filler phrases, and use only facts about your store. You can edit every word before you publish.
Usually 900 to 1,300 words: long enough to answer the question properly, short enough that people read it.
Copy the title, the article HTML and the meta description into Shopify under Online Store → Blog posts. It takes about a minute, and you can download Markdown too. One-click publishing to Shopify and WordPress is coming next.
Yes. The Writer uses it for your products, customers and voice. Your first Store Brain is free.
No. MAALI researches what people ask and what currently ranks, but it doesn't invent search volume numbers it can't verify.
More answers in the FAQ.
Every MAALI agent works from the same Store Brain and the same credits.
Sign up free and get 10 credits: enough for a batch of ideas and a few articles.
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